TKO President Mark Shapiro views the upcoming June 14 UFC White House event, designed to celebrate the 250th anniversary of The Declaration of Independence, as a long-term investment rather than a profitable card. Shapiro confirmed that the price tag for the South Lawn event has ballooned to roughly $60 million—nearly triple the cost of the UFC’s 2024 “Noche” event at the Las Vegas Sphere.
Will The UFC White House Card Make A Profit?